Design Para Vida Conferencia 2012: my talk

Design Para Vida Conferencia 2012: " People in the creative field deeply know how innovation can impact on our lives, and how difficult it is to mix eco-consciousness and efficiency. Learning principles of design is one thing, but getting some relevant ideas down on paper is an other story. When consumers ask for more everyday, the eco challenge is getting even more harder, but definitely not unrealistic. Where could we find solutions ? Where eco inspiration comes from ? Could products still be sexy ? " Antoine's talk / Design For Life Conference / Bahia, Brazil / September 22nd 2012.
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